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Your competitive intelligence
operating system

Glimpse turns what your competitors do into what you should do next. Always-current battle cards, competitive win rate, and full-funnel visibility, from the demand they capture upstream to the deals you win. Across every competitor, 24/7.

14-day free trial · No credit card required · Already have an account?

Why Glimpse

Not another tab to check.

Most competitive intelligence tools hand you one more inbox to babysit. Glimpse works the other way around: your analyst does the reading and the filing, and what matters comes to you, in the tools your team already lives in.

Change detected9:04 AM

Klue removed their Starter plan

klue.com/pricing · Pro now $65/seat

Alert posted
#competitive-intel9:04 AM

Glimpse APP Klue dropped their Starter plan. Talking point for open deals attached.

Regenerated
Klue battle cardv47

Pricing section and objection handlers updated. No SMB tier added as a win theme.

Deals flagged
HubSpot · open deals vs Klue

3 deals in play against Klue, incl. Acme Corp (€64k). Reps notified with the new angle.

Queued
Tomorrow's digest08:00

Added to the pricing section of your team's morning summary, with what it means.

One event, routed everywhere it matters, in seconds. The dashboard is optional. The intelligence is not.

Slack agent

Your analyst just joined #competitive-intel.

Not a notification pipe, a teammate. The Glimpse agent posts what matters with the “why it matters” attached, answers follow-up questions right in the thread, and preps your reps before the call. Nobody has to remember to check anything.

  • Ask anything in the thread: answers grounded in your signals, with sources
  • Proactive posts with the "so what" attached, never raw alert noise
  • Deal prep on demand: battle cards and talking points before every call
  • Channel rules by competitor and signal type, personal digests via DM
# competitive-intel3 members watching Klue
G
GlimpseAPP9:04 AM

Klue just removed their Starter plan

Pro is now the entry point at $65/seat. Why it matters: SMB buyers lost their on-ramp, and you have 3 open deals against them.

View source diffOpen battle card
👀3
S
Sarah (AE)9:06 AM

/glimpse how do I use this in the Acme deal?

G
GlimpseAPP9:06 AM

Acme is evaluating you against Klue's Pro tier. Lead with total cost: their entry price just went up 44% for a 10-seat team. Two of their G2 reviews this month cite pricing surprise, quote them.

Sources: klue.com/pricing · G2 reviews (Jun) · Acme deal notes

Claude · connected to Glimpse
We're pitching against Klue tomorrow. What should I know?
glimpse · get_battle_card("klue")
glimpse · list_signals(klue, last 7 days)

Three things changed this week. Klue removed their Starter plan, so entry price is up 44% for a 10-seat team. Two fresh G2 reviews cite pricing surprise. And they published a comparison page targeting you on Tuesday.

For tomorrow:lead with total cost of ownership and land the “no SMB tier” objection handler. Want the full battle card as a one-pager?

MCP server

Your AI tools can ask Glimpse directly.

Glimpse ships a built-in MCP server on every plan. Connect Claude, Cursor, or any MCP client and your competitive workspace becomes something your AI can query: competitors, signals, insights, and battle cards, live.

  • Works with Claude, Claude Code, Cursor, and any MCP client
  • Read-only tools for the workspace summary, competitors, signals, and battle cards
  • One API key, no code, connected in a minute
  • Competitive context wherever you draft, plan, or prep

Intelligence, delivered to

Slackthe agent in your channels
MCPquery Glimpse from Claude & Cursor
Email digestsper-user, daily or weekly
ZZapier7,000+ apps downstream
nMake & n8nvisual & self-hosted flows
REST APIevery signal, programmatic
Klue battle cardUpdated 2h ago

Positioning

Platform-first, enterprise revenue teams. Just exited SMB by dropping their Starter tier.

New this week

Entry price up 44% for 10-seat teams. Two G2 reviews cite pricing surprise.

Objection handler

"Klue is more established" → our cards regenerate from live signals, theirs are quarterly PDFs.

Klue changed pricing mid-deal

2 open opportunities affected · reps notified in Slack

Win / lossCRM-connected
61%+7 pts vs last quarter

Competitive win rate

vs Klue
64%
vs Crayon
52%
vs Kompyte
43%

Top loss reason

Native CRM sync, 9 deals this quarter

→ Product
Competitive deals

From battle card to win rate.

One loop, closed. Reps walk into every call with a battle card that regenerated this morning, get pinged when the competitor moves mid-deal, and every closed-won or closed-lost in your CRM feeds the win/loss picture your leadership actually trusts.

  • Battle cards kept current from live signals, never quarterly PDFs
  • Big moves arrive with the card update already drafted, approve to apply
  • Mid-deal alerts when a competitor changes pricing or positioning
  • Every CRM deal tied to the competitor in play, automatically
  • Win rate by competitor, trended, with loss reasons grouped into themes
  • Feature gaps from lost deals routed straight back to product
HubSpot integration

Battle cards, pinned to the deal record.

Your reps never leave HubSpot. Connect once and every deal with a competitor in play gets its battle card right on the record, regenerated as the competitor moves, current when the call starts.

  • Deals auto-matched to the competitor in play
  • The live battle card on the deal record, no tab-switching mid-call
  • Closed-won and closed-lost feed your win/loss picture automatically
  • One-click OAuth connect, read-only, set up in minutes

More CRMs on the way. HubSpot is live today.

Acme Corp · Dealapp.hubspot.com

Amount

€64,000

Stage

Proposal sent

Competitor

KKlueauto-detected

Close date

Jul 18, 2026

Glimpse · Battle card: KlueUpdated 2h ago

Lead with

Total cost of ownership: their entry price is up 44% for a 10-seat team since Tuesday.

If they say “Klue is more established”

Our cards regenerate from live signals; theirs are quarterly PDFs.

Open full battle card →
Command center

And when you open the command center, the work is already done.

It reads like your analyst's desk, because it is. A briefing of what changed, the few things that need you (with the response already drafted), and everything else filed and searchable. The filtering happened before you arrived.

app.glimpsehq.io
G

Your analyst

· checked 47 sources, 9:12 AM

Quiet night except Klue. I filed 26 signals and drafted one battle-card update. Two things need you.

Needs you

VOLUME SPIKE

Klue running 4x more LinkedIn ads than usual

Drafted: battle-card ad-pressure noteApprove
GONE QUIET

Kompyte silent for 2 weeks, was 8 signals/week

Possible pivot or funding event in progress

Filed overnight: 26 signals · nothing else needs you

K

Klue

ACTIVE

Repositioning: dropped SMB

C

Crayon

Hiring surge in GTM

K

Kompyte

Gone quiet, 2 weeks

Your analyst

One analyst. Every screen.

The Glimpse analyst reads everything, files the noise, drafts the response, and shows up wherever you work, not just in a chat box. Same brain, everywhere.

G

Your analyst

In chat

“Why did Klue drop their Starter plan?”

Three reasons in their signals: enterprise hiring up 60%, SMB support roles cut, and their CEO's last two interviews only mention six-figure accounts. They are leaving the segment, which is your opening.

Cites: 12 job postings · 2 interviews · pricing diff

G

Your analyst

On battle cards

Rewrote the Klue objection handlers after this morning's pricing change. The “cheaper entry point” angle is gone, replaced it with total cost of ownership.

Battle card v47 · regenerated 9:04 AM

G

Your analyst

In Slack

Heads up before your 2pm with Acme: Klue published a comparison page targeting you yesterday. Here is what it claims, and where it is wrong.

#sales-alerts · 1:30 PM

G

Your analyst

In your reports

Drafted your Q3 executive summary: the market is bifurcating between AI-native workflow players and traditional platforms. Three moves recommended.

139 signals distilled · PDF & slides ready

Grounded in your signals. Cites every source. Included on every plan.

Full coverage

It misses nothing.

20+ signal types per competitor, watched around the clock. This is the substrate everything above runs on.

AI & search visibility

Most losses happen before a deal exists, in the AI answers and searches your CRM never sees. Know who gets recommended, and when it is not you.

Buyer asks ChatGPT

“Best tools for our team?”

Klue recommended
Crayon recommended
×You, not mentioned

Share of voice · search

Klue
46%
Crayon
31%
You
9%

Tracked across ChatGPT, Perplexity, Gemini & Google

Signals feed

Every move, classified and searchable. Catch-up mode shows what changed since your last visit.

Klue: Starter plan removed
Crayon: VP PMM opening
Kompyte: 2026 CI guide

Content library

Every ad, post, video, and newsletter archived with creative, engagement, and targeting.

Klue · LinkedIn

Crayon · LinkedIn

Kompyte · LinkedIn

SEO intelligence

Rank tracking, keyword gaps, backlinks, and brand-bid detection across every competitor.

competitive intelligence+2
sales battle cards-1

Link gap: forbes.com links to 3 competitors, not you

Analytics dashboard

Activity trends, signal breakdowns, and posting heatmaps across your whole landscape.

Geo & language

Language and region detection on every signal. Catch market expansion the week it starts.

English
78%
Spanish
12%
Japanese
6%

🌏 New: Klue launched Japanese localization

Team digests

Your analyst's morning summary, per person: what moved, what it means, what to do.

Today · 08:00

Klue exited SMB, Crayon is hiring GTM, and one comparison page now targets you. Full story inside.

Board-ready reports

Point-in-time reports with AI summaries and comparison matrices. Scheduled or on demand.

PDFSlidesLinkEmbed
How it works

Up and running in minutes

Add your competitors and go. Glimpse plugs into the tools you already use, not the other way around.

01

Add your competitors

Paste a URL. Glimpse auto-discovers their blog, pricing, careers, and social presence. Then choose which signals you care about.

02

Your analyst gets to work

Every source checked continuously. Every change read, explained, and either filed or flagged, with the response drafted when it matters.

03

Intelligence comes to you

Slack pings, digest emails, refreshed battle cards, flagged deals. You get the answer, not another inbox.

Who it's for

Built for the whole team

From the boardroom to the deal review. One analyst, a competitive edge for every role.

📣

For Marketing Teams

Tired of manually checking competitor websites and ad libraries every week?

See where you are losing mindshare before a deal exists. Glimpse tracks every competitor ad, blog post, social update, and pricing change, and tells you what shifted. Know what your competitors are saying before your audience does.

  • Spot content gaps: see what topics competitors are doubling down on
  • Track every LinkedIn, Google, and Meta ad with creative and targeting
  • Catch messaging shifts and positioning changes as they happen
  • Weekly digest summaries so nothing slips through the cracks
LibraryVisibilityInsightsDigests
💼

For Sales Teams

Walking into deals blind about what your competitor just launched?

Always-current battle cards, regenerated as competitors move. Get pinged in Slack when pricing changes mid-deal, and see your competitive win rate climb because of it.

  • AI battle cards with positioning, weaknesses, and objection handlers
  • Slack alerts when a competitor changes pricing mid-deal
  • Prep for any call in 30 seconds with /glimpse
  • Win/loss by competitor pulled straight from your CRM
Battle CardsSlack AlertsWin/LossAnalyst
🧩

For Product Teams

Finding out about competitor features from your customers instead of before?

Track feature launches, tech stack changes, and pricing shifts across your competitive set, plus the loss reasons and feature gaps that come back from won and lost deals. Spot roadmap signals from hiring patterns before they ship.

  • Detect feature launches and product updates the day they ship
  • Track tech stack changes and spot emerging standards early
  • Watch pricing experiments and tier changes across competitors
  • Feature gaps from lost deals routed straight to your backlog
InsightsSignalsAnalystDigests
🎯

For Executives

Spending hours preparing competitive updates for board meetings?

The full competitive funnel at a glance, from mindshare to contested pipeline to win rate. Export board-ready reports with strategic themes, competitive comparisons, and recommended actions.

  • Board-ready PDF and slide reports generated automatically
  • Strategic threat assessment with recommended actions
  • Competitive win rate as the proof the program is working
  • Weekly digest keeps you informed without opening the app
ReportsWin/LossAnalystDigests

Signal sources monitored automatically

Pricing pagesBlog, ebooks & webinarsJob postingsTech stackCustomer reviewsWebsite & sitemap changesLinkedIn postsLinkedIn adsGoogle AdsFacebook postsFacebook adsInstagramYouTubeNewslettersNews mentionsLeadership changes
Pricing

Simple, transparent pricing

Three plans that scale as you grow. Start free for 14 days, no credit card required.

Solo

For solo builders and indie founders

€40/month

or €400/yr · 2 months free

  • 2 competitors included
  • 1 user
  • Core tracking: blog, pricing, jobs, social, reviews, tech, news
  • Signals feed with real-time competitor moves
  • AI analyst and battle cards
  • SEO and extended data sources
  • Built-in MCP server (Claude, Cursor & more)
  • Daily and weekly digest emails

+€10/mo per extra competitor

Start 14-day free trial
Most popular

Core

For teams running the full workflow

€150/month

or €1,500/yr · 2 months free

  • 5 competitors included
  • Up to 5 users
  • Everything in Solo, plus:
  • Competitor ads monitoring (LinkedIn, Meta, Google)
  • Slack integration
  • API access with Zapier, Make, and n8n

+€20/mo per extra competitor

Start 14-day free trial

Plus

For teams running competitive as a function

€300/month

or €3,000/yr · 2 months free

  • 5 competitors included
  • Unlimited users
  • Everything in Core, plus:
  • CRM pull and win/loss tracking (HubSpot)
  • Battle cards on your HubSpot deal records
  • White-label shared reports
  • Priority support

+€40/mo per extra competitor

Start 14-day free trial

14-day free trial on every plan. No credit card required. Cancel anytime.

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Agencies

White-label Glimpse for your clients, with multi-workspace management.

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Education

Special discounts for students and educators.

Get the discount →

Enterprise

SSO, SOC 2, references, and custom onboarding. Need more? Let us talk.

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From competitor activity to your next move

Your competitors are moving.
Put an analyst on it.

Glimpse watches, explains, and delivers to the tools you already work in. Start your 14-day free trial. Full access, no credit card.

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